Šta je SWOT analiza i kad se koristi?

  • Mihovil Logar

    Član
    21/11/2017 at 9:38

    SWOT analiza (SWOT matrica) je metod za planiranje. Naziv je akronim od Snage, Slabosti, Prilike, Pretnje (Strength, Weakness, Opportunity, Threat) što su i elementi koji se analiziraju. Ova analiza se može sprovesti za kompaniju, tržište, industriju ili osobu.

  • Senka Bajramović

    Član
    12/12/2017 at 15:08

    Više o SWOT analizi sam pročitala i kod Sanele ovdje.

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